Here are areas that I have dedicated significant amount of hours. Of course, anything here is final — it's all a work in progress but at the same time it's reasonably solid.
The authors of the Business Model Canvas make an explicit point that this is an iterative design tool intended to learn. On the other hand, entrepreneurs are highly subject to using the canvas to tell a story, to convince themselves about a direction.
In the capitalist system, the concept of creative destruction relates to the innovation cycles where industries and platforms are reinvented — the rise of new platforms destroys prior platforms. The occurrence of these evolution cycles creates impact in the economic system. To point an example of observable phenomenon, consider the unavailability of jobs when a major platform of jobs is disrupted by a new dynamic of work. For Schumpeter, the protagonist of creative destruction is the innovative entrepreneur. This talk explores the subject of creative destruction looking at statup movements.
In this course we will first explore the concept of Jobs to be Done; we will learn the theory and conditions where the theory offers better results (new markets vs existing markets and other conditions). In addition, this work is aimed to be a resource that helps entrepreneurs to explore better the role of humans as they are interacting with others systems — with their environment, as they are seeking to produce value among others. Therefore, we will depart from jobs to be done but our aim is to understand how humans condition themselves in their "jobs" or "working platforms" and how they eventually break barriers when they use their living platform, as they come to face their needs. This course will involve Jobs to be done theory, User Innovation theory, and may also explore networks.
This is yet another lecture about Silicon Valley with a focus on behavior - let's understand a little bit about the elements that contribute to the continuous development of the Silicon Valley innovation ecosystem. This work is an effort based on the compilation of public materials and, in particular, motivated by content from diverse authors such as Eric Ries (A Lean Startup), Steve Blank (Customer Development), Michael Dearing (Harrison Metal), among others. These resources create a central line that correlates history with the startup movement and establishes a motivation for how (or for what?) Entrepreneurship ecosystems evolve. The Startup State of Mind of Silicon Valley
These are my study notes — many of them published as drafts, in realtime. Consider them as opportunities for conversations and feel free to contact me at mgalli at mgalli dot com if you want to exchange ideas about some of these topics.
These working drafts relates to early stage startup development and culture. Many of them will refer to historical cases.
You can write to me at mgalli at mgalli dot com.
Marcio is an entrepreneur with an interest in innovation, entrepreneurship, culture, and management. After his bachelor's degree in Computer Science, Marcio moved to Silicon Valley to work at one of companies that helped to develop the history of the Web (Netscape Communications). Besides Netscape / America Online, Marcio also helped other companies like Yahoo!, Mozilla Corporation (creators of the Firefox browser), Songbird, Zvents, France Telecom Research&Development, and more. Marcio is currently an entrepreneur and consultant — collaborating with various departments such as marketing, innovation, engineering. He became an author of international patents and enjoys studying and writing to help future entrepreneurs and managers. Marcio is passionate about communication, business, technology and culture. Some of his favorite books are High Output Management, Conscious Business, The Hard Things about Hard Things, Maslow on Management, The Startup of You, The Alliance, Zero to One, among others.