Summary: GDPR regulations caused an explosion of dialog interaction screens for too many sites. These screens are made by site owners, in their own way; thus some interactions are poor and others great. It's a gray area.
Audience: Entrepreneurs, browser vendors, systems architects
Parent project: "Privacy consent browsing experience"
Tags: GDPR, Cookies, Privacy, Browsing, Browser UI, GDPR consent
For many repetitive things happening in the user's browser window, from time to time we see the browser (vendor) doing something about it, usually on behalf of the user. We have seen the browser killing pop-ups, on behalf of the user; and, of course, many sites vendors were mad and had to adapt.
We have seen, in other cases, the browser (also on behalf of the user) doing some other things, like coloring the browser toolbar based in the theme-data attribute inside pages. For many things that the browser does across sites, it is assumed that the browser vendor is always on the side of the user. Of course, as they want more users and a better place for humans.
In this writing, I wanted to look at the phenomenon where too many sites are displaying dialogs about cookies, an improvement of new interaction experiences pushed by the GDPR regulation as far as I understand. And I don't know if this writing is late in the game or not but wonder your opinion. Here I have collected some observed data about the phenomenon:
In this example you will see a dialog that took the full screen in the mobile. This is a major traveling web site and service. See the cookie privacy dialog in the Booking.com app (mute audio please).
I Don’t Care About Cookies is an extension, for Chrome and Firefox https://addons.mozilla.org/en-US/firefox/addon/i-dont-care-about-cookies/ (100k users) and https://chrome.google.com/webstore/detail/i-dont-care-about-cookies/fihnjjcciajhdojfnbdddfaoknhalnja?hl=en (200K users)
"Block Those Annoying GDPR Cookie Prompts" https://www.makeuseof.com/tag/opera-touch-block-cookie-dialog-boxes/ and https://blogs.opera.com/mobile/2019/02/opera-touch-cookie-dialog-blocker-and-23-improvements/
Random designer site with a bottom-based cookie dialog shows an alternative user experience. Who would consider top designers and the effort they put to these components.
Marcio é um empreendedor com interesse em inovação, empreendedorismo, cultura e gestão. Formado em ciências da computação, Marcio fez seu estágio de graduação no Vale do Silício em uma das empresas que marcaram a história da Internet (Netscape Communications). Posteriormente mudou-se para o Vale do Silício trabalhando para Netscape / America Online, Yahoo! e posteriormente ao voltar ao Brasil, para a Mozilla Corporation (criadores do navegador Firefox). Antes de se tornar empreendedor e consultor, Marcio pôde colaborar com vários departamentos como marketing, inovação, engenharia e em times de documentação e evangelismo. Se tornou autor de patentes internacionais e gosta de estudar e escrever para os futuros empreendedores e gestores. Marcio é apaixonado por comunicação, negócios, tecnologia e cultura. Alguns dos seus livros preferidos são High Output Management, Conscious Business, The Hard Things about Hard Things, Maslow on Management, The Startup of You, The Alliance, Zero to One, dentre outros.